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Features

Behenji: The inevitable leader of 2019 elections?

amit kumar bapsa

  Amit Kumar In 2007, in one of his articles, the prominent sociologist Dipankar Gupta compared Mayawati with Mao Zedong, the founding father of people’s Republic of China, for being a great strategist. As we enter into one of the most crucial elections that will shape the future politics of this country, we must realize …

Features

Brand Modi: The Sense of an Ending?

shafiullah anis

  Shafiullah Anis Douglas Holt, former Professor of Marketing, Harvard Business School, says cultural brands are “built according to principles entirely different from those of conventional marketing. Cultural brands win competitive battles not because they deliver distinctive benefits, trustworthy service, or innovative technologies (though they may provide all of these). Rather, they succeed because they …

Assertion

Demonetization or the Struggle for Our Most Sublime of Commons!

syam modi

  Georgy Kuruvila Roy What if the real tragedy of the demonetization drive is not our wait for the introduction and regular circulation of new notes so that our life can go back to normal, but the terrifying realization that such notes are going to change the form of money exchange? Doesn’t Paytm’s ad-line ‘Atm …

Features

Loan Write-Offs vs Black Money – Explained

pvv vijay kumar

  P V Vijay Kumar After SBI announced write-off of loans worth about Rs. 7000 cr including what it had lent to the nefarious Mallya’s Kingfisher Airlines. There has been an uproar from the general public and also from many intellectual and political quarters as well, that this write-off is denotation of waiver of loan. …